The quality of a software application directly impacts its popularity and profitability in a longer run. So it becomes essential for businesses to get the software tested thoroughly and efficiently to get higher returns. But each business has to incur additional expenses to get the software tested thoroughly. In addition to deploying skilled testing professionals and investing in test automation tools, the business also need to build a robust testing environment. Hence, many entrepreneurs and managers try to bring down project overheads by compromising software QA testing activities. However, a number of studies have highlighted that a business can always generate more revenue by focusing on the quality of the software and performing elaborate software QA testing.
Assessing Important Business Benefits of Software QA Testing
Launch a Flawless Software Application
A number of studies have highlighted the impact of the quality of software on its popularity and profitability in the longer run. The flawless software application will add value to the customers and seduce customers to pay. At the same time, the high quality software will further boost the reputation and credibility of the business in the long term. Hence, the flawless software will contribute towards both earnings and growth of the enterprise.
Prevent Targeted Malware Attacks
There are many instances when targeted malware attacks compel large businesses to stop their website and mobile apps temporarily. The interruption can affect the operations and reputation of the business negatively. When the software is tested continuously throughout the production process, it becomes easier for testing professionals to identify and repair all loopholes that make the application vulnerable to targeted malware attacks. Also, testers can review the source code of the software thoroughly, and remove the weaker pieces of code affecting its security.
Make Software Development Process more Efficient
A gradual increase is being in noted in the number of companies adopting agile methodologies to curtail software development time and cost. The agile methodology emphasizes on integrating software QA testing into the entire software development life cycle (SDLC). Also, the new approach requires both developers and testers to work together and execute tests continuously. Hence, software QA testing has become an integral part of software development life cycle. At the same time, root cause analysis and similar metrics help businesses to identify the areas in the software that needs improvement.
Improve the Software’s User Experience
Nowadays developers are required to build custom software applications according to specific needs and expectations of clients. So they need to ensure that the software is simple and easy-to-use, in addition to meeting all needs of customers. At the same time, the application must allow end users to follow an intuitive and logical path. The software testers can assess all aspects of the software from the prospective of end users. Hence, they can share suggestions and feedback to boost the application’s user experience. Also, the elimination of bugs and performance issues will improve the application’s user experience drastically. The improved user experience will contribute immensely towards the popularity and profitability of the software in the longer run.
Generate Sales with Less Promotion
Each modern user has option to choose from several software applications offering similar features and functionality. So it becomes essential for businesses to promote their software applications aggressively to beat completion and generate revenue. But when the software application is flawless it becomes easier for marketers to promote it more confidently. They can easily seduce customers by highlighting the quality and user experience of the software. The tangible test results will further encourage marketers to sell the software more confidently and without putting extra effort.
Curtail Maintenance Cost
A number of studies have highlighted that a business can save a lot of money by identifying and repairing the defects in software early. Early fault detection enables businesses to launch a flawless software application. Hence, the need to fix bugs identified by users is reduced significantly. At the same time, the developers and testers can coordinate with each other to get the bugs and performance issues fixed within a shorter amount of time, along with preventing recoding and retesting.
Build a Base of Happy Customers
Each enterprise finds it difficult to build a base of happy customers despite launching expensive promotional campaigns. There are many instances when customers ask for refund due to the poor quality of the software application. Hence, a business must launch quality software applications to keep the customers happy and retain them in the longer run. The quality and user experience of the software will further encourage users to promote it through their word-of-mouth. Hence, a business can get the software tested thoroughly during development process to eliminate chances of refund and cost of releasing bug fixes.
Each business also has a number of options to reduce the overall Software QA and testing cost. For instance, it can opt for open-source test automation tools to test the applications without spending a lot of money. Likewise, the cloud-based testing solutions enable businesses to test software across multiple devices, platforms and environments without creating a testing environment. These options make it easier for business to deliver high quality software by performing elaborate testing, while keeping the project overheads under control.
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